1. Who we are
We are a manufacturer and supplier of innovative solutions to the construction industry, specialising in permanent formwork.
Our trading name is Groundwork Engineered Systems Ltd.
We use your personal data to provide the best website experience possible, as well as operate our marketing campaigns and communicate with you.
We will never sell or freely distribute your personal data to any third parties. All data will remain secure with us and will be used within the marketing and management tools which we use.
2. What personal data we collect and why we collect it
The personal data we collect as outlined in this document is collected on the legal basis of “Legitimate Interests”. Legitimate Interests means the interests of our business in operating and managing our service to you, enabling us to provide the best service or products possible and the best and most secure customer experience. In other words, all of our data collection is done to support our purpose as a business, as described above. We only collect data which is necessary for this purpose.
3. Contact forms
If you have used any of our contact, booking or enquiry forms on our website your data will be stored in our Customer Relationship Management (CRM) software as well as our email service. This is so we can keep a record of what communications we have had with you to provide the best service possible. You will not be automatically added to our email marketing list. These details will solely be for the purposes of direct email communications relevant to the services we provide.
4. Email Marketing
If you have used any of the “Newsletter” signup forms on the website then the personal data which you input will be added to our email marketing service.
Your signing up to this emailing list gives us your consent to allow us to email you useful and relevant information. This information will always be relevant to the services we provide which we create and curate to help you.
The personal data we store will be:
your communication and marketing preferences
your interaction with our marketing emails
This data helps us to understand what content users are most interested in so we can create the most valuable emails possible.
5. Direct Marketing
If you have been contacted by us or vice versa, we shall store any of, or all of, the following pieces of personal data:
location (by city)
a record of all email conversations between you and anyone with a Groundwork email address
We do this under the legal basis of Legitimate Interest so we can provide the best service and experience possible. By storing the above personal data, we can tailor our communications to you in a personalised manner. We may also use this information to keep you updated with relevant services or products we provide.
Further to this, we may use this information to keep you updated on any events we are conducting, relevant industry information and any surveys we are conducting or other research and development initiatives.
As a rule, cookies will make your browsing experience better. However, you may prefer to disable cookies on this site and on others. The most effective way to do this is to disable cookies in your browser. We suggest consulting the Help section of your browser or taking a look at the About Cookies website which offers guidance for all modern browsers.
7. Embedded content from other websites
Articles and media on this website may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the user has visited the other website.
When someone visits our website we use one or more third party services, including Google Analytics, to collect standard internet log information and details of visitor behaviour patterns. We do this to find out things like the number of visitors to different pages on our site, and their usage patterns within those pages. This information is only processed in a way which does not identify anyone. We do not make, and do not allow Google or other organisations to make, any attempt to find out the identities of those visiting our website.
9. Third party integrations
Our website may use social and other plugins which are provided and operated by third party companies, such as Facebook and Twitter. As a result of this, you may send to the third party company the information that you are viewing on a certain part of our platform. If you are not logged into your account with the third party company, then the third party may not know your identity. If you are logged into your account with the third party company, then the third party may be able to link information about your visit to our platform to your account with them. Similarly, your interactions with the social plugin may be recorded by the third party.
10. Data security
We follow a number of best practices and make every effort to keep your data secure.
Examples of how we implement technical security safeguards include but are not limited to:
Always using secure HTTP with SSL (HTTPS) to serve pages on our website
Mitigating the effects of possible DDoS or other attacks using a third party CDN (Content Distribution Network)
Using secure third party software to store and manageable all data, for example Google Mail
Unfortunately, no method of transmission over the internet, and no method of storing electronic information, can be 100% secure. So, we cannot guarantee the absolute security of your transmissions to us and of your personal information that we store.
11. How Long We Keep Personal Data For
We will store any personal data you have given us or we have of you before any contractual work, during and after the contractual service has completed. This is so if we need to get in touch about your work in the future (for example, archiving) we can do so.
You are at any time welcome to ask us to delete all of your personal data, however please note that we cannot continue to offer any service to you if this were the case.
We would remove all of your personal data from our emailing services and CRM. We would ask that we could keep your name and instrument (and / or ensemble) in our CRM tool so that we can ensure to never accidentally contact you again in a direct sales email capacity.
You can request to receive an exported file of the personal data we hold about you, including any data you have provided to us.
This document was last reviewed on 20th October 2018.
We’ll always update this policy if we make significant changes to the types of data we collect or the way it is processed.
For any queries or more information please contact our company head office.